Closed grantshares-dapp[bot] closed 2 months ago
@aleheringermilagres Hey 👋
I'm generally in favor of seeing real-world projects joining the ecosystem. IMHO, just with this kind of project we will succeed as an industry.
However, let me ask some questions:
Even though the proposer highlighted the potential of Cidade Matarazzo in the blockchain industry (and more specifically using the unique tech that Neo blockchain built over the years), I'd like to know whether such collaboration is something concrete or, at the moment, just some vague discussion? My question is more: is there real interest between the parties to do something?
Do you plan to do a presentation at the Centre Point event?
Besides potentially using NFI tech, using Neo Blockchain, Cidade Matarazzo has any other interest in the broad Neo community to use their tools/products? E.g., NeoFS, and others.
Thanks in advance for the clarifications!
1.
Even though the proposer highlighted the potential of Cidade Matarazzo in the blockchain industry (and more specifically using the unique tech that Neo blockchain built over the years), I'd like to know whether such collaboration is something concrete or, at the moment, just some vague discussion? My question is more: is there real interest between the parties to do something?
2 .Do you plan to do a presentation at the Centre Point event?
Sorry for my delay in responding, I don't use this email very often.
[]s
Alessandro
On Sun, Apr 6, 2025 at 10:30 AM Guil. Sperb Machado < @.***> wrote:
@aleheringermilagres https://github.com/aleheringermilagres Hey 👋
I'm generally in favor of seeing real-world projects joining the ecosystem. IMHO, just with this kind of project we will succeed as an industry.
However, let me ask some questions:
1.
Even though the proposer highlighted the potential of Cidade Matarazzo in the blockchain industry (and more specifically using the unique tech that Neo blockchain built over the years), I'd like to know whether such collaboration is something concrete or, at the moment, just some vague discussion? My question is more: is there real interest between the parties to do something? 2.
Do you plan to do a presentation at the Centre Point event? 3.
Besides potentially using NFI tech, using Neo Blockchain, Cidade Matarazzo has any other interest in the broad Neo community to use their tools/products? E.g., NeoFS, and others.
Thanks in advance for the clarifications!
— Reply to this email directly, view it on GitHub https://github.com/AxLabs/grantshares/issues/152#issuecomment-2781425125, or unsubscribe https://github.com/notifications/unsubscribe-auth/A7ALTZVYSC5Z3D6DPPRYN632YET6RAVCNFSM6AAAAAB2KSSM3WVHI2DSMVQWIX3LMV43OSLTON2WKQ3PNVWWK3TUHMZDOOBRGQZDKMJSGU . You are receiving this because you were mentioned.Message ID: @.**> [image: gsmachado]gsmachado* left a comment (AxLabs/grantshares#152) https://github.com/AxLabs/grantshares/issues/152#issuecomment-2781425125
@aleheringermilagres https://github.com/aleheringermilagres Hey 👋
I'm generally in favor of seeing real-world projects joining the ecosystem. IMHO, just with this kind of project we will succeed as an industry.
However, let me ask some questions:
1.
Even though the proposer highlighted the potential of Cidade Matarazzo in the blockchain industry (and more specifically using the unique tech that Neo blockchain built over the years), I'd like to know whether such collaboration is something concrete or, at the moment, just some vague discussion? My question is more: is there real interest between the parties to do something? 2.
Do you plan to do a presentation at the Centre Point event? 3.
Besides potentially using NFI tech, using Neo Blockchain, Cidade Matarazzo has any other interest in the broad Neo community to use their tools/products? E.g., NeoFS, and others.
Thanks in advance for the clarifications!
— Reply to this email directly, view it on GitHub https://github.com/AxLabs/grantshares/issues/152#issuecomment-2781425125, or unsubscribe https://github.com/notifications/unsubscribe-auth/A7ALTZVYSC5Z3D6DPPRYN632YET6RAVCNFSM6AAAAAB2KSSM3WVHI2DSMVQWIX3LMV43OSLTON2WKQ3PNVWWK3TUHMZDOOBRGQZDKMJSGU . You are receiving this because you were mentioned.Message ID: @.***>
Would be nice to implement gift cards through NFI if possible to go with loyalty and rewards. Maybe users can get discounts or rewards throughout the whole complex if they use the nfi ring and pay with gas or other tokens too 🤔
⛓ This proposal was created on-chain! 🔥🚀🎉
➡️ Now, waiting for a GrantShares Member to endorse it... ⏰
🚨IMPORTANT🚨 Pay attention to the following deadlines: ⏰
May 17, 2025 10:59:29 PM UTC
General info:
71
0x7ac2bb883bfc0b5013d6365b0068a22dff17a023b30b7aae39ae07c474805068
⛓ This proposal was endorsed on-chain! 📄🔑
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General info:
71
0xb08bbbc499ca49a90ee5b5f85e1542f510d9afd41215c9dd1d54c7258b2fa960
@aleheringermilagres, we support your initiative and your projects on Cidade Matarazzo. We believe it is aligned with the use cases that Neo ecosystem can support. We have just endorsed your proposal.
🎉 Outcome: this proposal was accepted! 🚀
➡️ Now, waiting for someone to execute it... ⏰
General info:
71
⛓ This proposal was executed on-chain! ✅ 💚
General info:
71
0xe3e2e07c8b7e65e16ee7f7c99a33ca103218ff3a4d11ea67a391753d48260e7f
🎉 Congrats! Your proposal has been executed! 🎉
Now the real work starts. 😉
Provide Regular Updates: Post frequent progress updates directly in this thread, even if it's closed. Updates build trust and enhance your reputation.
Show Your Impact: Clearly showcase what you've accomplished for the Neo community right here (in this GitHub discussion thread).
Transparency and active engagement are key to your success and community trust.
Abstract
Funding support to attend the upcoming Centre Point meeting in Dubai.
Proposal Information
Description
As Chief Metaverse & Innovation Officer at *Cidade Matarazzo, I would like to attend the next Centre Point meeting to deepen the conversation between our project and the Neo ecosystem. Following my initial discussions with the COZ team, I became highly interested in the opportunity to integrate Neo’s technology— such as, NFI (Non-Fungible ITEM)*—into Cidade Matarazzo’s already robust architecture for blending physical and digital experiences.
My presence at the event would allow me to explore and structure high-impact collaborations with builders in the ecosystem, while helping Neo extend its reach into sophisticated real-world applications.
Motivation
Cidade Matarazzo is a one-of-a-kind urban complex that merges art, culture, sustainability, and technology in a meaningful way. The Neo ecosystem offers a unique opportunity to enhance our vision of *deep physical-digital interaction, particularly through tokenized rewards, NFI-based activations, and *smart engagement layers across physical infrastructure.
Through in-person discussions with COZ and other community members at Centre Point, I hope to explore how we can structure and scale these integrations in ways that benefit both sides. Real-world, high-volume, user-facing projects like Cidade Matarazzo are essential to showcasing the full potential of Neo’s technology stack in live environments.
Goals
My main objectives for attending Centre Point are:
Discussing concrete collaboration plans between Neo Builders and Cidade Matarazzo.
Further refining our understanding on NFI-based experiences across exhibitions and retail environments within the complex.
Validating approaches to deploy Neo-based rewards systems, bridging daily real-world activity with digital incentives.
Encouraging meaningful partnerships between builders in the ecosystem and Cidade Matarazzo’s growing innovation and retail network.
Cidade Matarazzo presents a unique real-world implementation opportunity for the Neo blockchain. The project is:
A R$ 2.5 billion (~$500M USD) cultural and commercial regeneration initiative in São Paulo.
Hosting 30,000+ daily visitors and projecting 30 million annual visitors within 5 years.
Featuring 60+ Brazilian retail brands, 34 restaurants, and immersive public spaces.
Driving 15,000+ jobs and ecosystem-wide engagement.
Perfect for on-chain use cases including:
NFI-based art and retail activations
Tokenized loyalty and rewards
Immersive, metaverse-linked content
High-frequency, low-friction chain activity
These activations would generate *consistent on-chain volume, attract mainstream users to the Neo ecosystem, and offer global visibility tied to *innovation, luxury, and cultural credibility.
Deliverables & Roadmap
Specify deliverables in detail, including the following info for each:
4 days
1
810 GAS
Deliverables Verifiability
My presence at the event will be confirmed by press and social media from the organizers.
Post-event content and key takeaways will be published through Cidade Matarazzo’s innovation channels and shared collaboratively with Neo and partners in the Neo ecosystem.
Budget Plan
About You / Your Organization
Alessandro Heringer Milagres
[https://www.cidadematarazzo.com.br/](https://www.cidadematarazzo.com.br/)
Short-Bio
Alessandro Heringer Milagres: Graduated in Mathematics and Physics from UFMG and postgraduate in Business Management and Project Management, Master in Distributed Systems from UFMG and PhD in Design Thinking from MIT Boston. He began his career in 1990 as a support analyst, making a career in Brazil in innovation projects; worked as a project manager in Argentina and Chile; in 2002, he helped structure the Unitech branch, now Capgemini, in BH, being Contract Manager until 2008; structured the business area of SysMap Solutions in 2008 and, from 2011, assumed the position of executive of the Brazilian multinational Ci&T, being responsible for fostering business in Brazil and abroad; executive architect Latam at Google; spent 3 years in China as COO of the multinational SIGGA and CTO and collaborator at JFOX and currently Chief Metaverse & Innovation Officer in Cidade Matarazzo creating a new and fantastic digital universe.
I’m deeply passionate about redefining how we experience cities, culture, and human connection — and I believe blockchain has a pivotal role in creating immersive, trustworthy, and connected urban environments.
Portfolio of Projects / Past Experience
Spearheaded mixed digital and physical experiences and sustainability initiatives at Cidade Matarazzo.
Currently leading strategies for tokenized rewards, metaverse presence, and art-tech integrations.
Initiated dialogues with COZ and Neo about deploying Neo-powered activations within the physical infrastructure of Cidade Matarazzo.
Proposal Info :clipboard:
Proposal Type:
request-for-funding
Amount Requested:
810
Token:
0xd2a4cff31913016155e38e474a2c06d08be276cf
Receiver Address:
NVJrZ1EWd5cLFQWDxj9oX5HYp276ZriHEe
(0x9404efc8728c6cd9ff66f1bf8ac5449b64290d67
)Created by: @aleheringermilagres :rocket:
Proposal :
https://grantshares.io/app/details/09a1eee71bfc20c48c7b3a680425d105
Raw Intents: :eyes:
👇 React with 👍 if you liked it, or 👎 if you think this proposal can be enhanced!