ArtsAward
commented
8 years ago Hi Ruth, thanks for submitting the plans for the newsroom, sounds great for the space. I'll be working with Arts Award Voice, who are a team of trained journos and editors who I know will be keen to collaborate ideas. I will send them a link to your proposal @ArtsAward
[ ID ] a8c99f15-b5e3-448a-a278-fc0e09043ad7
[ Submitter's Name ] Ruth Nicholls [ Submitter's Affiliated Organisation ] Ravensbourne [ Submitter's Twitter ] @ruthnicholls
[ Space ] digital [ Secondary Space ] journalism
[ Format ] It would be a drop in area of the Festival running across all days
Description
The Newsroom will enable Moz Fest visitors to engage with content generated by others during the Festival and also contribute their ideas and opinions to be shared online and offline. It will give them a chance to collaborate with Ravensbourne students studying both Web Media and Digital Advertising and Design. Hopefully they can learn from them about creating and distributing exciting mixed media content, as well as contributing ideas themselves to help the students. Content such as written interviews/videos/visuals will be collected from attendees and collated by the Web Media students into online and physical magazines. People will also be asked to help spread the word and contribute ideas for a promotional campaign, masterminded by the Digital Advertising and Design Students. The Newsroom will be a collaborative space open to all who wish to contribute to the project throughout the Festival.
Agenda
In advance of Moz Fest a small team of Digital Advertising and Design students will design and construct a physical newsroom space within Ravensbourne. At the same time Web Media students will, as a part of their course, develop word press 'magazine' sites. These will be populated with content generated by Moz Fest attendees at the Festival, during which the Web Media students will be based on site in the Newsroom. The intention is that they spend the Festival engaging with attendees and collating a range of mixed media content (video/audio/visual/written etc.). The Digital Advertising and Design students will be tasked with promoting the 'magazines', both to attendees and more widely online, to raise the profile of the festival. During the first full day of the Festival they will also design a physical magazine, containing some of the content collected, and print it ready for distribution on day 2.
Participants
The Newsroom space will be an drop in area, open to attendees all weekend. Attendees who visit the newsroom will be invited to contribute either content for the magazine or ideas for content/promotion, so the activity shouldn't be affected by numbers engaging.
Outcome
The magazines will remain on word press after the Festival and so will be an archive of authentic attendee-generated content. Hopefully this will be a useful resource for Mozilla, as well as a way for visitors to look back on the event. Similarly, the printed version of the magazine will be a nice take-home souvenir for attendees to keep. Another purpose of The Newsroom is also to raise the profile of Moz Fest beyond visitors to the festival, by sharing the magazine content widely online, using the campaigning skills of the Digital Advertising and Design students, and so it is hoped that this project will also reach new audiences and encourage more first-time visitors to Moz Fest next year.