join forces with people who've already developed similar ideas
learn about research groups who are currently working on this already that you might be able to join
alert visitors to research you might not be aware has already been performed
you're not working on the thing already, what if you never get around to it? why not have other people working on stuff you wanna do instead of stuff you have no interest in, if given the option?
... I need to find a better way to pitch this