Seems to be happening in these location in the docs:
WARNING: Inline emphasis start-string without end-string.
pymc_marketing/clv/models/beta_geo.py:docstring of pymc_marketing.clv.models.beta_geo.BetaGeoModel.expected_probability_alive:11:
pymc_marketing/clv/models/beta_geo.py:docstring of pymc_marketing.clv.models.beta_geo.BetaGeoModel.expected_probability_no_purchase:11:
pymc_marketing/clv/models/beta_geo_beta_binom.py:docstring of pymc_marketing.clv.models.beta_geo_beta_binom.BetaGeoBetaBinomModel:20:
pymc_marketing/clv/models/beta_geo_beta_binom.py:docstring of pymc_marketing.clv.models.beta_geo_beta_binom.BetaGeoBetaBinomModel.expected_probability_alive:18:
pymc_marketing/clv/models/beta_geo_beta_binom.py:docstring of pymc_marketing.clv.models.beta_geo_beta_binom.BetaGeoBetaBinomModel.expected_purchases:28:
Seems to be happening in these location in the docs: