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[Enhancement]: Default Theme Showcase to Store-related themes #966

Open daledupreez opened 1 year ago

daledupreez commented 1 year ago

Describe the solution you'd like

As suggested in the following comment, pdtkmj-182-p2#customize-store, it might make sense for us to show the Store category of themes by default to users on the eCommerce trial and possibly our other eCommerce brands (especially our Woo-branded plans).

We could handle this by overriding the menu item for Appearance to direct users to /themes/filter/subject:store/{siteSlug} instead of /themes/{siteSlug} when they're on an eCommerce plan. Given that users can choose to default to the wp-admin themes page, we should not override the behaviour for users in that context.

Describe alternatives you've considered

We can leave users to find the Store category by themselves, but it is a less streamlined experience, especially for users who are clearly looking to start an online store.

Additional context

No response

warrendholmes commented 1 year ago

I'll probably close this out since we're going to take the Personalise store task in a different direction. But, it's not clear how we would show only WooCommerce themes:

Do we need to clean up the Store category or should we create a new category for WooCommerce themes?

daledupreez commented 1 year ago

The issue here is that the UI is using the store tag on the theme to identify themes that support store-like layouts, which includes some themes that are not WooCommerce-specific.

So it may not be worth doing this at all, but it at least surfaces more store-oriented themes as a starting point for users on eCommerce-specific plans. I agree that we do need more than just this, but I would argue that it's a better experience to limit users' initial choice to store-like layouts than it is to show them all the themes available on WordPress.com, many of which are really poor choices for stores. Additionally, this is a relatively easy lift, so we can ship it quickly and use it while we build a more robust solution. I favour an incremental short-term improvement that helps users in the short term.

warrendholmes commented 1 year ago

Totally aligned. We probably want to just show the Woo themes (Tsubaki, Zaino etc) and hide the filters since they're not relevant. I'll leave this issue until the design is finalised.