Seamless Downgrade Process via Plan Management

[simranvijwani]

What

Introduce a "Downgrade" button within the Plan Settings page that:

• Guides users through a straightforward process to compare their current plan with lower-tier plans, clearly highlighting the differences and what features would be lost if they choose to downgrade.
• Offers a direct pathway to execute the downgrade without leaving the platform, including an option for immediate downgrading or contacting support for assistance.

Expected Outcomes:

• Decrease unnecessary cancellations by providing a clear downgrade path.
• Retention of revenue from users who choose to stay with lower-tier plans.
• Reduction in support inquiries related to downgrading, as users can self-serve.
• Enhanced user experience by offering transparent and accessible options for plan adjustments.

Why

Users currently facing the decision to downgrade their plan encounter a lack of direct, clear pathways to do so, which leads to frustration or even account cancellation. This issue represents a missed opportunity to retain users within the ecosystem at a different service level, negatively impacting revenue and user satisfaction.

How

No response

[mrfoxtalbot]

We could include this in the Plan Management section, here's a possible mockup: