"Let's Work on the Site" Redirects to Launchpad After Plan Purchase

[okmttdhr]

After purchasing a plan, the "Let's work on the site" button on the congrats page redirects users to the Launchpad by default. However, this approach may not align with user intent in all cases, as what users expect to do next can vary depending on their entry context and intended goal.

Ideally, the post-purchase flow should account for the context of the user’s entry point and direct them to the most relevant destination. For example, users coming from theme setup may want to proceed with theme customization rather than being taken to the Launchpad.

Suggested Solution:

• Contextual Exit Points: Revisit the checkout flow to define exit points based on where the user entered, ensuring the post-purchase experience is tailored to their specific goals.
• Reference Prior Work: Review insights from pbxlJb-6kE-p2#comment-3936 https://github.com/Automattic/wp-calypso/pull/94976 for a broader approach to the checkout flow, potentially replacing the generic getThankYouPageUrl logic with a more flexible system based on defined flows.

Context: p58i-iGA-p2

[github-actions[bot]]

OpenAI suggested the following labels for this issue:

• [Feature Group] Customer Seller Experience: The issue discusses the user experience after purchasing a plan, which is a core part of the customer seller experience.
• [Feature] Checkout: The problem relates directly to the checkout and post-purchase flow, where the redirection after a purchase occurs.
• [Feature] Plans & Upgrades: The issue involves users who have just purchased a plan, making it relevant to the management of plans and upgrades.
• [Feature] Launchpad: The redirection mentioned in the issue sends users to the Launchpad, which is highly relevant to the context of the problem described.

[github-actions[bot]]

Support References

This comment is automatically generated. Please do not edit it.

• [ ] pbxlJb-6kE-p2#comment-3936