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CamDavidsonPilon / lifetimes

Lifetime value in Python
MIT License
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Data check for CLV and Best value for Penalizer for BG/NBD and Gamma-Gamma model #403

Closed Harsharajuu closed 3 months ago

Harsharajuu commented 3 years ago

Hi Cameron,

I have transactional data set with nearly 15000 customers and their transactional data history for past 2 years and trying to predict CLV using BG/NBD OR MBG/NBD followed by Gamma-Gamma Model

Below are the questions which I am seeking help

  1. What the tests which i need to check with my dataset before i proceed using BGNBD model? As of now I have the correlation between frequency and monetary value which is -0.3 (Looks this is not highly correlated)

  2. How to arrive at the optimal cut off value for penalizer for model building

Thanks for the help in advance

ayadav1 commented 3 years ago

+1

ashly1111111 commented 1 year ago

O