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SEO Opportunities - YouTube #23

Open c21hornak opened 7 years ago

c21hornak commented 7 years ago

1) YouTube Video & Channel Tags (for Shoppable Videos) • Our Video & Channel Tags: our-tags • Vs. Sephora's & Forever 21's Tags: sephora-tags forever21-tags • Suggested Solution: Creative can maybe provide the copywritten keywords to Web Production on the Refresh Google Doc and we can fill them in.

2) Categories Meta Keywords • Editable in the WebLinc Admin here: https://www.c21stores.com/admin/content/55ef707569702d2d6f00023c/edit meta-content • When "Keywords" under Meta Content is blank, meta keywords are absent in the source for the Category Page. • Example when populated: <meta content='tech, gadgets' name='keywords'>

3) Store Pages Meta Keywords (actually does not seem to work) • Editable in the Brickwork Admin here: http://locationsqa.c21stores.com/en/admin/stores/c21-edition/admin bw-keywords • When "Metatag Keywords" under Store > Admin > Management is blank, meta keywords are absent in the source for the Store Page. • Suggested Solution: One-time project for Emily's team to provide a set of guidelines Web Production can follow to add keywords that are aligned with page content, or to a set meta keywords to Web Production so they can be added to the Store Pages. For ongoing efforts, Web Production can either be responsible for following a set of guidelines to keep keywords aligned with the page content or for completing requests to add/update keywords.