Despite this site being live for over 4+ years, I have made lots of negative money on it. I have decided that I will not be applying for Adsense, but this is a good checklist for bringing on other sponsors.
[ ] No misrepresentation/concealment of the author, publisher, purpose, or content
[ ] #29
[x] No false endorsement/affiliation
[x] No unreliable/harmful claims
[x] No demonstrably false claims significantly undermining trust/participation in democratic/electoral process
[x] No promotion of harmful health claims/major health crisis contradicting scientific consensus
[x] No contradicting scientific consensus on climate change
[x] No Deceptive practices
[x] No engagement baiting
[x] No phishing
[x] No misrepresenting/concealing identity when it's a social issue/public concern
[x] No political content/matters of public concern to foreign countries other than one's own while misrepresenting one's own country of origin or other relevant details
[x] No manipulated media related to public concern
[x] No enabling dishonest behavior
[x] No helping users mislead others
[x] No promotion of hacking/cracking
[x] No enabling/promoting a user to breach another's privacy w/o authorization (excluding parents->children & investigation services)
[ ] No malicious or unwanted software
[x] No malware
[ ] #33
[x] No sexually explicit content
[x] No graphic/textual sexual content
[x] No underage or non-consensual sexual themes
[x] No compensated sexual acts
[x] No mail order brides
[x] No Adult themes in family content
[x] No CSAM
[x] All information submitted to ad systems is honest
[x] No ads interfering with content or user interactions
[x] No placement of ads too close to clickable items
[x] Ads do not severely interfere with content by things like overlaying content or pushing content off-display
[x] No ads on their own page or forcing interaction with ads to continue
[x] Ads are only on publisher content excluding low-value content like notification pages
[x] Ads are not out of the context they're targeting
[x] No interfering with Google-related cookies (and general rule - no one else's)
[ ] Identifying users
[x] No use of device identifiers other than those that are user-resettable for advertising use (no user identifiers other than future cookie for account session
[x] No sending Google (or anyone) personal information or permanent identifiers of a device
[x] No using Google services to merge non-personally identifiable info with info that is personally identifiable
[ ] Compliance with the EU user consent policy (cookies related to things like sign-in info are exempt)
[ ] #35
[x] Use of device and location data
[x] Disclosures for purposes for which data may be used (including sharing with partners)
[x] Obtain express consent before collecting information
[x] Data sent to Google must be encrypted or sent in an encrypted channel with disclosure (none)
[x] Standard Contractual Clauses
[x] Partners use personal data consistent with consent provided in the first place
[x] Partners must protect personal data at least equivalent to what's required under SCC
[x] Compliance with COPPA
[x] Properly tag content for those <13yr (none)
[x] No interest-based advertising for those <13yr (none)
Despite this site being live for over 4+ years, I have made lots of negative money on it. I have decided that I will not be applying for Adsense, but this is a good checklist for bringing on other sponsors.
Tasks that need to be completed before applying based on Google Publisher Polices: