Cloudkibo / KiboPush

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Investigate how we can migrate messenger customers #6275

Closed jekram closed 5 years ago

jekram commented 5 years ago

Investigate how we can migrate messenger customers to KiboPush.

Today when a customer comes to our platform he or she has existing subscribers. We only serve the need for new subscribers. However, the users have already given consent to the message prior to KiboEngage.

This task is to investigate who we can legally start messaging those prior users.

sojharo commented 5 years ago

I investigated into this issue yesterday and found that there is no way defined by Facebook to approach those people who messages to our page before we installed chatbot platform (such as KiboPush) on that page. This might be due to the opt-in policy of Facebook as the people who sent messages to the page before chatbot platform integration, they just messaged to receive a simple response from page admin.

So if admins have people who already messaged their page prior to registering on KiboEngage, it doesn't mean that they are their subscribers. Those people did not have intentions to opt-in to the page subscription by sending a message. But when people message a page which has chatbot platform integration, it is expected from the bot platform to ask people to opt-in or inform that you will receive messages and here is the way to opt-out. So if our new customers are migrating from other chatbot or messenger marketing platforms, then their clients on that platforms are subscribers and can be transferred to KiboEngage.

These chatbot platforms receive the PSID of the subscriber which is unique to that page. However, any chatbot platform can use this PSID (subscriber ID in our case) to send the messages to subscribers from page. With this, what we can get at most is to get the subscribers from other platforms such as ManyChat. I investigated and found that all other platforms are also doing this. They have given instructions and steps to fetch subscribers from other chatplatforms. Here is what ManyChat has done which would be our first method:

Method 1: ManyChat way

Already have a bot on another platform and want to transfer its subscribers over to ManyChat? Here's a workaround for it:

  1. Connect ManyChat to the Facebook page that has your other bot connected to it.
  2. Send a broadcast to all your subscribers via the first bot.
  3. Everyone who interacts with the broadcast will appear in your ManyChat account as a new subscriber.
  4. Now you're free to reach out to your previous bot's audience through ManyChat! :)

Reference

Method 2: Export Subscribers from other platforms

All Facebook Messenger bot companies are required to export Facebook Messenger follower IDs (also known as PSIDs) when requested. If you message or email your current bot platform and ask for your PSIDs, they must send them to you.

There are two ways to do this:

  1. Just email or message your bot platform and request your chatbot's Facebook Messenger PSIDs. They will send them to you.
  2. Manychat Pro users can export PSIDs by going to the "Audience" tab in their Manychat dashboards. There is a step-by-step guide for how to export Manychat PSIDs.

If any platform doesn't reply to email for requesting subscriber ids, a business can talk to Facebook support and they would resolve the matter.

Method 3: Sponsored Messaging

If we do the sponsored messaging from KiboEngage or from the ads manager of the facebook, then we can retarget those subscribers with ad and when they reply they become our subscribers. This is same as sending broadcast in method 1. If our broadcast is of promotional nature which may urge more people to reply and become subscriber then it should be sent using sponsored messaging. This would also cover those subscribers who messaged your page and are in page inbox and not any other bot platform.

I think these are three legal methods to get prior subscribers.

sojharo commented 5 years ago

I have worked more on this and created educational blog on importing subscribers from other platforms or target them in page inbox.

https://kibopush.com/2019/07/24/import-subscribers-from-platforms/

Next work in this is to make sure sponsored messaging on KiboPush is ready.

sojharo commented 5 years ago

We can close this.