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Clozure / ccl

Clozure Common Lisp
http://ccl.clozure.com
Apache License 2.0
857 stars 103 forks source link

project visual identity #14

Open xrme opened 7 years ago

xrme commented 7 years ago

A strong visual identity for the Clozure CL project would be very valuable.

This could include a logo, a project style implemented in CSS, and so forth.

I can hardly expect someone to contribute something like this for free, but I'm making the issue as a reminder anyway.

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eschaton commented 7 years ago

For historical purposes, here's the the icon for Macintosh Common Lisp as of MCL 2.0:

MCL Icon

And here's the cover to the Coral Common Lisp manual:

CCL Manual Cover

eugeneia commented 7 years ago

So I tried to come up with a SVG logo based on a coral reef dweller in Inkscape. I guess I need more practice and/or a simpler motive. ;-)

reef-dweller

xrme commented 7 years ago

I suppose CCL could stand for Clownfish Common Lisp...

eugeneia commented 7 years ago

We might want to hire Michał Herda (@phoe) to do a logo, he exhibited quite a bunch of excellent logos for CL implementations based on the Lisp lizard.

shot0002

shot0003

phoe commented 7 years ago

Aw, come on, man, the ELS hasn't even finished yet. (Also, you got the photos flipped horizontally.)

If you like what I've created, then I might be up for the job. Tell me more about the requirements.

All the logos are available at https://thiscloudiscrap.com/index.php/s/2UPerPNKL7U7Jwp

Uploading the CCL logo from the series: ccl 1000

cmoore commented 7 years ago

@phoe Broken link :(

phoe commented 7 years ago

@cmoore https://imgur.com/a/QEd1p

jmercouris commented 7 years ago

I've worked on a prototype of the icon that I think could be good. It is designed to look like the tree that is naturally a coral reef. It spells out "CCL", and of course, it could represent an AST.

Please let me know if you like this concept, I can try producing other variants of it

prototype

informatimago commented 7 years ago

The current CCL app icon is:

screen shot 2017-11-02 at 01 03 41

The CCL logo from @phoe is an evolution of that icon. It keeps the same general shape and colors. It removes the letters CCL from the icon, which should be considered a good thing, IMO.

I would agree that @phoe's logo for ccl would be an improvement.

jmercouris commented 7 years ago

There is no doubt that @phoe has produced an absolutely beautiful logo. The one thing that concerns me though is that it looks far too similar to all the other Lisp icons. I think there is a beauty in a unique, recognizable icon for a project, and for this reason I don't think we should use it.

The CCL Company Icon may be a good starting place, but it does not have a lot of elements. The only elements are the letters, and what looks to be a parenthesis. Not sure how one could make a different, and meaningful icon to represent CCL given those things. I'll think about it and report back if I can come up with anything.

phoe commented 7 years ago

I think there is a beauty in a unique, recognizable icon for a project, and for this reason I don't think we should use it.

@jmercouris That's a valid point.

As far as I see, my logo attempts to unify CCL with other implementations, and your logo attempts to set CCL apart from them. These two points of view are conflicting but nonetheless valid at the same time.