alecmccrindle
commented
2 days ago Career goal - head of communications / marketing
Learning objective 1 Explain the difference between communications and strategic marketing and digital marketing
Learning objective 2 Decide and select the key areas of growth that you are most interested in learning in next 3 months.
Learning objective 3 Produce a plan that will demonstrate your ability in each of the chosen areas of growth based on CYF goals.
Learning objective 4 Analyse your learning objectives from the last 3 months, repeat the cycle from learning objective 2.
Ways of working goal Start / Stop / Continue
Extras: events / community goals based on H2 objectives.
From Mariana: Marketing and ways of working. Include fundraising. Difference between comms and marketing. What are the marketing tools we could use? Digital strategy / content strategy. SEO. More experience with them. Feel comfortable talking about marketing.