To convert the image you uploaded into the Gilbert technique, we can break down the content visually and textually into simple, step-by-step processes:
Title: 8 Must-Have Emails for E-commerce
Step 1: Welcome Series Emails (3 Emails)
Goal: Engage new customers as soon as they join your list.
• Email 1: Welcome + Thank You
• Welcome them to your list.
• Deliver the promised incentive (eBook, discount, etc.).
• Explain what they can expect from your emails.
• Say thank you.
• Email 2: Brand Story
• Share who you are.
• Explain what you do.
• Show what makes your brand unique.
• Highlight why shopping with you is beneficial.
• Email 3: Social Proof
• Share reviews, press features, and endorsements.
• Highlight popular products or community-focused content (e.g., Facebook group).
Step 2: Abandoned Checkout Emails (2 Emails)
Goal: Recover lost sales by reminding customers to complete their purchase.
• Email 1: Reminder
• Notify them they have items in their cart.
• Include brand press, product reviews, or social proof to nudge them to purchase.
• Email 2: Education
• For those who didn’t purchase from the reminder, educate them on your brand’s values.
• Don’t hard-sell; instead, reinforce why the product is a good fit.
Step 3: Customer Thank You Email
Goal: Build trust and ensure satisfaction after a purchase.
• Show gratitude to the customer.
• Ease buyer’s remorse by providing important product information.
• Reinforce their decision with useful follow-up details.
Step 4: Campaign Emails (1-2 per Week)
Goal: Keep your customers engaged with regular updates.
• These campaigns aren’t automated.
• Send 1-2 campaigns per week as a starting point (frequency may vary).
Final Step: Use Each Email to Nurture and Convert Customers
Each email plays a key role in your overall strategy—be sure to track their performance and continuously optimize them to improve engagement and conversion rates.
This breakdown organizes the image content step by step for easier understanding and actionable insights following the Gilbert technique.
To convert the image you uploaded into the Gilbert technique, we can break down the content visually and textually into simple, step-by-step processes:
Title: 8 Must-Have Emails for E-commerce
Step 1: Welcome Series Emails (3 Emails)
Goal: Engage new customers as soon as they join your list.
Step 2: Abandoned Checkout Emails (2 Emails)
Goal: Recover lost sales by reminding customers to complete their purchase.
Step 3: Customer Thank You Email
Goal: Build trust and ensure satisfaction after a purchase.
Step 4: Campaign Emails (1-2 per Week)
Goal: Keep your customers engaged with regular updates.
Final Step: Use Each Email to Nurture and Convert Customers
Each email plays a key role in your overall strategy—be sure to track their performance and continuously optimize them to improve engagement and conversion rates.
This breakdown organizes the image content step by step for easier understanding and actionable insights following the Gilbert technique.