[Task]: Gather historical data from various sources

[sumiat]

Summary

MicroHealth to compile raw data from various sources into a shared folder. Audit list:

Brand Identity Standards and Guidelines

• branding and style-guide docs (including legacy docs inherited from prior contractors)
• All versions of all identities ever used
• All signatures, marks, logotypes, etc
• HHS brand identity docs (including how subbrands should be treated)
• All taglines
• Image banks, illustration libraries, etc
• Voice and Tone guidelines

Collateral

• Letterhead
• Proposal covers
• Forms, envelopes, stationery
• Business Cards
• Swag (T-shirts, water bottles, pens, etc.)
• Leadership comms materials
• Annual reports
• Powerpoints, slide decks, PDFs

Marketing Materials

• Relevant product literature, flyers, conference handouts
• Newsletters and emails (screenshots)
• Advertising campaign material
• Blog Posts (links)

Social media

• Video (links and screenshots of branded/relevant points)
• Social Media screenshots and links (posts and profile pages)
• grants mascot (history, graphic assets, etc)

Data

• Youtube traffic data
• Chatbot data (frequently asked questions, other relevant data)
• Help desk data
• CMS data
• UAT findings from CMS

Market Research

• Competitive audits
• Key message frameworks
• Primary and Secondary audience profiles, archetypes, etc (if larger than the work in the Huge documentation)

Acceptance criteria

• [ ] Collect data from the various sources and place the data in the SharePoint folder designated for the team to work within.

[CarleyKimball]

We provided access to BPS SharePoint to the Nava team, our respository for all assets / template for Grants.gov Comms. Senongo and Zoe are analyzing this material. Not sure what their tags are here on GitHub, so assigning back to Sumi.

[sumiat]

@senongo - is it ok to move this to done?