Targeting criteria for run of site campaigns

[aschweigert]

per http://jira.inn.org/browse/HELPDESK-293, figure out what targeting criteria should be used to just backfill all empty spots that don't match any other targeting criteria

[wjhdev]

The quickest way to check the targeting that's set on a page is to look at the setTargeting param in the footer source. It's duplicated several times for different breakpoints, but should all be the same.

On a single page, for example:

if( (0 <= document.documentElement.clientWidth && document.documentElement.clientWidth < 769) ) { 
    jQuery('.dfw-phone').add('.dfw-all').dfp({ 
        dfpID: '1250449',
        refreshExisting: false,
        setTargeting: {"Page":["single"],"Category":["thepub"],"Tag":["all-things-considered","michael-oreskes","npr","podcasting"]}    });
} else if( (769 <= document.documentElement.clientWidth && document.documentElement.clientWidth < 980) ) { 
    jQuery('.dfw-tablet').add('.dfw-all').dfp({ 
        dfpID: '1250449',
        refreshExisting: false,
        setTargeting: {"Page":["single"],"Category":["thepub"],"Tag":["all-things-considered","michael-oreskes","npr","podcasting"]}    });
} else if( (980 <= document.documentElement.clientWidth && document.documentElement.clientWidth < 9999) ) { 
    jQuery('.dfw-desktop').add('.dfw-all').dfp({ 
        dfpID: '1250449',
        refreshExisting: false,
        setTargeting: {"Page":["single"],"Category":["thepub"],"Tag":["all-things-considered","michael-oreskes","npr","podcasting"]}    });
} 

Even with the category removed from the slug, "Category" should still be targeted correctly.

To target all spots, the targeting should just be "run of network" which is the default.

[wjhdev]

Oh, one more thing — if the targeting was setup just with inURL before, you'll have to set up another targeting criteria in dfp for "Category."

More instructions on that here: http://dfw.readthedocs.org/en/latest/Targeting/