Open KevZawacki opened 6 years ago
My draft vision statement:
I’m working with Mozilla staff, volunteers, and community members to publicly communicate MozFest to the world. Why? So that potential attendees and press can fully understand and appreciate the festival's mission.
I'm working open because to fully and accurately describe MozFest, I need input from a range of festival participants.
Sounds great and also very important. I think there is still a lot of confusion about what MozFest is and why more people from a range of non-tech backgrounds should take part, especially among young people. I teach computer science to 16-18yr olds and will be running a session in the youth zone at MozFest London. I've been talking to my students, encouraging them to come, volunteer, take part and visit the festival and the conversation has always started with a confused "What's MozFest?". It would be amazing if comms aimed at young people about MozFest could be sent out to schools in London in June/July to give the schools time to organise and explain the event. A set of slides or video about it to show during assembly or tutor time would be amazing. Also perhaps a suggested session itinerary for specific interests aimed at young people would be great. Would help prevent them from getting lost amongst everything going on at MozFest.
Hi @alexhemming, many thanks for the helpful input -- these are all things I and the rest of the team can work on!
In your opinion, what's a 2-3 sentence description of MozFest that would resonate with 16-18 year olds?
When I've been explaining it and encouraging them to take part I've stated:
MozFest is where you can go to talk to and be taught by the digital experts who are ensuring that the technologies you use every day are open to everyone. If you believe in Tim Berners-Lee vision that the world wide web is for everyone and in upholding net neutrality but don't know how to make a difference as an individual, then MozFest is where you must go!
That's great -- thank you, @alexhemming
ROADMAP
Project mission & summary I’m working with Mozilla staff, volunteers, and community members to publicly communicate MozFest to the world. Why? So that potential attendees and press can fully understand and appreciate the festival's mission.
I'm working open because to fully and accurately describe MozFest, I need input from a range of festival participants.
Milestones [1] 10/5 - 10/12: Gather feedback on last year's blog post/press release
[2] 10/12: Incorporate feedback into this year's blog post/press release
[4] 10/15 - 10/17: Gather feedback on this year's blog post/press release
[3] 10/17: Publicize blog post/press release
GET INVOLVED All input welcome! Please follow Mozilla's community participation guidelines.
Feedback on your canvas:
A semi-related, but possibly more general question, are you doing the Mozfest Comms, developing the strategy, documenting the process or some combination of those? Depending on your scope, a user might also be people organizing other conferences that want to adopt an open comm plan.
This is a really cool project than though I won't be able to attend MozFest, I'm excited to follow your work.
Hi @brownsarahm, thanks for the thoughtful feedback.
I am indeed tasked with all of the above (doing / developing / documenting comms). And, am updating my canvas now based on your feedback.
README ===> https://docs.google.com/document/d/1ZMHVabQPT1yrMwfy-uu9p3Xu3A3WPEojYtfMeOltDkw/edit
And, this project is CC-BY-SA
Hi Kev, I do the comms for Wikimedia in the UK, and my project is based around developing a comms plan for promoting Wikidata as a tool for people to understand how to work with data. It would be good to exchange notes with you.
Hi @jwsl85, good to meet! Yes, let's definitely exchange notes. I'll be sharing a first-draft press release next week, and will send your way.
I ran my vision statement through the The Up-Goer Five text editor.
Here's a simpler version:
I am asking for your help in telling the MozFest story to the world. Why? So that everyone can better understand what MozFest is all about. I'm working open because to best explain MozFest, I need ideas from all types of people.
I just read the press release from last year and while it hits all the bigger elements of MozFest I felt we should talk more about
Thank you for the thoughtful feedback, @Saallen! Duly noted.
Feedback from Lainie D.:
"I like that it tells a story and how you break out some of the key newsworthy items into different buckets (headlines, images, links)"
"I think for a press release some specific nuggets may be a little buried - date/location just for logistically determining if they can attend to cover it, as well as # of people, speakers and sessions to help show the depth (across the world, all ages, etc.)"
"also don’t see who to contact for press inquiries. Perhaps that comes in a separate email from you? Might be hybrid nature of this serving as a general blog post but also with press as a key audience…"
Project Lead: @kevzawacki
Mentor: @cynthinee
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