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Venmo: story collection #4116

Closed kristinashu closed 4 years ago

kristinashu commented 4 years ago

Advocacy strategy doc.

Project prep

Phase 1: Story collection

Deadline: Wed Jan 22

Phase 2: Story share out

Phase 3: Ads

Other links

cc @beccaklam

kristinashu commented 4 years ago

Options for story collection

Criteria: anonymous, easy for users to use, easy for multiple staff to see and sort

1) Google form similar to YouTube Regrets

2) Embed a form on our site

3) Use our Saleforce form similar to petition comments

Recommendation

We go with option 1 (link to a Google form) but include a link to our site in the intro text. The majority of users will be coming via our email list so getting them onto our site isn't critical.

cc @alanmoo

alanmoo commented 4 years ago

I’m tapping out of having an opinion here, but flexible form collection seems to be something we should seriously consider adding to the site capabilities sooner rather than later. @gideonthomas this might be the kind of thing you could help guide in a practical way.

gideonthomas commented 4 years ago

I think Kristina's recommendation is right for this -- Google forms or survey monkey is probably the most pragmatic solution since our main marketing channel is email.

filed a ticket for discussing long-term solutions (https://github.com/mozilla/foundation.mozilla.org/issues/4128)

kristinashu commented 4 years ago

@natalieworth I've added the email copy from Kaili to the first comment ^

natalieworth commented 4 years ago

Have 2 directions started in here The landing page is rough, but I wanted to show how the image directions would work on the site.

cc @kaili09

natalieworth commented 4 years ago

Hey @kaili09 , I have email graphic here: https://redpen.io/ks78aaed0d1af75d03 Let me know if you have any feedback :)

natalieworth commented 4 years ago

@kaili90 Final email graphic is in here: https://drive.google.com/drive/folders/14_VRTOUbYPaKFTebVBZGPS6izN1I9I8V?usp=sharing

natalieworth commented 4 years ago

and final form graphic is here https://drive.google.com/drive/folders/1f7LePdE4xgbLvQfw9W3OiHbXAlEXto7x?usp=sharing

cc @kaili90

kristinashu commented 4 years ago

Looks soooo good Nat!

Do we need a graphic for social (Twitter and Instagram)? Maybe with the mozilla logo and a short link over top of the graphic?

natalieworth commented 4 years ago

Sent final social file (we only need Twitter option for now) to Audrey for the social story collection ask. File is here for reference: https://redpen.io/ebf823371fc783c432

natalieworth commented 4 years ago

@kristinashu Is this okay to close/ I can open new tickets if we end up needing more graphics or a final site design.

kristinashu commented 4 years ago

Yes! Good to close. There's a ticket for the site design here #4117.

natalieworth commented 4 years ago

@Audreymofo Final file for this is here too (in the drive) :)