Place revised copy into personas' cards

[taisdesouzalessa]

Status of our personas' content

Revised copy:

• Indigo, the Influencer
• Selby, the System Changer
• Pepper, the Professional
• Umi, the Uber Web Lit Evangelist
• Owen, the Organizer

Copy not revised:

• Ari, the Action-taker

Not enough info to build a persona sheet:

• The Internet Enthusiast
• The Woke Internet User

Task: move the personas' content to the designed template. Focus on the ones that have the status "Revised copy".

Spreadsheet: https://docs.google.com/a/mozilla.com/spreadsheets/d/1CL3T3ZqD_8zEYhvBcLREFFT-OWmEtn_p2oDQBWlkH4Q/edit?usp=sharing

[taisdesouzalessa]

Designed cards:

Indigo, the Influencer Front sheet: https://redpen.io/oa9648f920abc72e6c Back sheet: https://redpen.io/opaac618b5d9863203

Selby, the System Changer Front sheet: https://redpen.io/qxae45010bd7ed95a0 Back sheet: https://redpen.io/pd9ea7c49338e2c54f

@xmatthewx and @jessevondoom let me know what you think about those. I added some comments to "Selby" (front sheet) that may affect the other personas' copy. Please take a look at them as well.

[taisdesouzalessa]

Here are the cards with the latest feedback applied: https://redpen.io/p/jz5de052b28bb0c3ea

We have Indigo, Selby and Pepper ready with the latest feedback and new brand colors. All cards have the word "NEW" so you know which ones to take a look at.

@xmatthewx could you please take a look at the visualization of "persona scale" and "influence"? I thought of different methods with no success, mainly because our range goes from dozens to millions so it has been challenging to visually represent it in an accurate scale. I find this solution gets the message across, even though is not perfect. Open to other suggestions.

[taisdesouzalessa]

All the Personas that have reviewed copy are placed on the design cards. RedPen link here: https://redpen.io/p/jz5de052b28bb0c3ea - all Personas that have "NEW" on their name are the final ones.

[taisdesouzalessa]

Second round of review done. RedPen link here: https://redpen.io/p/jz5de052b28bb0c3ea

@xmatthewx let me know if they are good to go for you, so I can start adapting this layout to posters to be printed at All Hands. Please note we just have the "Leaders" and one "Leader/Activist" ready. Maybe we can have an extra poster with "Coming Up" showing a sneak peek of the other 3 remaining personas? What do you think?

[taisdesouzalessa]

The third round of review is done. RedPen link here: https://redpen.io/p/jz5de052b28bb0c3ea

@xmatthewx I applied the latest feedback to them.