Open Niketkumardheeryan opened 2 years ago
@Niketkumardheeryan please assign this issue to me, i am a GSSOC contributor
@paritoshtripathi935 go for it.
thanks @Rutikab12
@Niketkumardheeryan @Rutikab12 I am interested in working on this AI-based project focused on web pattern navigation profiling to enhance online marketing campaigns. Could you please assign this issue to me? I am a GSSOC'24 contributer and I have previously worked on project like this , have a look on this ppt https://docs.google.com/presentation/d/1XqTt392cLF-ALmtvrKscFf3YQJMbfbyu2TyoNOkDr1w/edit#slide=id.g2704694f159_0_471
In today’s digital era, it is merely impossible for a majority of the population to perform their day-to-day activities without using the internet. This internet usage has opened up a lot of possibilities in product promotion and also in offering services. But with billions of people surfing the internet, it is important to target the right customer for your product promotions or to provide a solution based on their needs. The best strategy to understand the users’ behavior is by analyzing their online-navigation pattern. With Web-mining techniques, you can extract quality information related to the users’ interest and their needs.
This AI-based project aims to provide quality data through web pattern navigation profiling to tailor efficient online marketing campaigns.