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OREL-group / Project-Management

Materials and assignments for Integrative Project Management course
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Optimize front page content #123

Open PeterChen12 opened 1 week ago

PeterChen12 commented 1 week ago

Description: The current front page content needs to be optimized to better engage visitors and clearly convey CreatoRain's value proposition. This involves revising text for clarity, enhancing SEO elements, and improving the overall flow to encourage user interaction.

Steps:

Analyze existing front page content to identify areas for improvement. Update headlines, body text, and calls-to-action for clarity and engagement. Ensure content is optimized for SEO, targeting relevant keywords. Review with the team and gather feedback for further refinement.

Future Scope: Consider A/B testing variations of the front page to determine the most effective messaging.

PeterChen12 commented 1 week ago

Comment: To optimize the front page content, we’ll initially address high-impact areas such as headlines, value propositions, and calls-to-action, ensuring clarity and engagement. An SEO audit will identify keyword opportunities and structure for better search visibility. Team feedback will guide refinements to align with CreatoRain’s brand voice.

Potential Issue Rescoping: If initial changes do not yield significant engagement improvements, we may need to expand the optimization to include visual and layout changes or interactive elements like videos. Additionally, if we identify new user trends, A/B testing multiple versions with distinct messages and layouts may be necessary to better align with evolving user expectations.