Check if a donor who is doing direct donation to a set of project, a project, is also doing matched donations. Find out the correlation between their direct donations and their matched donations.
Objective / Business Insight
see if human verification like UX is a hurdle
see if matching pools incentivize larger donations
improve donor engagement in particular rounds
may need to get projects to create profile before if it results in better matched amount
Acceptance Criterion
the average rate of increase/decrease between direct donation and matched donation amounts for repeat donors (donors that participate in both rounds)
identify growth rate of project donation amount once a matching round of funding opens
be able to compare average donation amount per donator made through direct donations before matching round of funding opened to the average donation amount per donator made through matching donations during matching round of funding
be able to filter for direct donations and matched donations
time period to compare is equivalent to the number of days the matching round was open
Description
Check if a donor who is doing direct donation to a set of project, a project, is also doing matched donations. Find out the correlation between their direct donations and their matched donations.
Objective / Business Insight
Acceptance Criterion
Data Sources
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