An AdWords integration, in combination with the ecommerce data, allows us to view ROI by campaign. This table should have the following fields:
created_at
campaign
impressions
clicks
spend
created_at: random date
campaign: campaign name - ideally the same source used to generate campaign names from the ecommerce data
impressions: random number
clicks: random number, never larger than impressions
spend: random currency value
An AdWords integration, in combination with the ecommerce data, allows us to view ROI by campaign. This table should have the following fields:
created_at: random date campaign: campaign name - ideally the same source used to generate campaign names from the ecommerce data impressions: random number clicks: random number, never larger than impressions spend: random currency value
example data: