Some issues that i find in Part1 analysis code

SooyeonWon / customer_analytics_fmcg

Customer & Purchase Analytics using Segmentation, Targeting, Positioning, Marketing Mix, Price Elasticity

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Some issues that i find in Part1 analysis code #1

Open mehdiAI opened 2 years ago

mehdiAI commented 2 years ago

Hi.I find some issues that they make problems in your analysing. for Part1

1- you can't use pearson corrolation in categorcal data. 2-using kmean or even hierarchical clustring that using euclidean distance for clustring for this dataset that have mix numeric and categorical data incorrect. I hope my opinion become helpful.

Aki-cobrakai commented 2 years ago

What is the solution? can you please share? Thank you!