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Feature Description
customers can filter items based on their preferences (e.g., durability, price, brand reputation, sustainability). This personalization improves satisfaction by making it easier for customers to find exactly what they're looking for.
Faster Decision-Making: Improved Product Discovery: Higher Customer Confidence:
Use Case
A customer is looking for a backpack for travel and wants something that’s lightweight, durable, and has a high customer rating for comfort.
Benefits
By filtering for features that align with their needs, customers are more likely to be satisfied with their purchase, resulting in fewer returns and exchanges. This benefits both the customer and the business by reducing post-purchase friction.
Priority
High
Agreements