New Insight: The five most-followed users in your network

[adampash]

One-liner

The five most-followed users in your network

Full explainer

At its simplest, it's interesting information that the user has no easy/obvious way to get. This insight should provide a greater understanding of a user's network.

It should make the user feel more aware of her network.

Audience for the insight

This insight focuses on Twitter and Instagram. (I suppose we could do Facebook following, but... my assumption is that it's not a think people think about.)

This insight serves all users, regardless of activity levels.

This could work as a first- or early-run insight.

How often this insight runs

• [ ] One-time only, if it's never appeared before
• [x] First crawl only
• [ ] Daily
• [ ] Weekly
• [ ] Monthly
• [x] Yearly
• [ ] Triggered by a data event

Triggered early in user's lifecycle, then annually from that point.

Headline

• The five most popular %service_name accounts %username follows.

  Body

• %match1, %match2, %match3, %match4, and %match5 have more followers than anyone else %username follows.
• Looks like %username isn't the only one impressed with %match1, %match2, %match3, %match4, and %match5's %post_types. They're the five most popular people %username follows.

  Criteria and logic

• This insight requires follower counts of the user's followeds
• Special copy cases: If the user is among her own top five, should run copy like:
  • Whoa! The five most popular people in %username's stream includes... %username! Beyond that, %match1, %match2, %match3, and %match4 have more followers than anyone else %username follows.
• Minimum threshold: User should follow a reasonable # of people — at least, say, 10-20 people.

  Included elements

• [x] Headline
• [x] Text
• [ ] Header image (image off to the left in side-by-side style insights)
• [ ] Hero image (giant image on top)
• [x] List of user(s)
• [ ] List of post(s)
• [ ] List of link(s)
• [ ] Action button
• [ ] Line chart
• [ ] Bar chart
• [ ] Other viz
• [ ] Other graphic treatment

List of users should include their follower counts; might also be interesting to include follow counts.

[cdmoyer]

"in %username's network." - This would be unclear to me, I would assume my network is followers and following... as opposed to just people I follow.

Is the One Percent text confusing... if they have less than 500 people in their network? ;)

[adampash]

"in %username's network." - This would be unclear to me, I would assume my network is followers and following... as opposed to just people I follow.

Yeah, I wanted to avoid a frenzy of "follow" text, but I've updated and I think what's there works.

Is the One Percent text confusing... if they have less than 500 people in their network? ;)

Good call. Updated and removed. (I had originally wanted to evoke the idea of The One Percent, and I backed off a little when I wrote it b/c it wasn't literally close to true, but you're right — even what I had was clunky.)