New Insight: Month in emoji

[adampash]

One-liner

Month in emoji

Full explainer

Emoji allows users to express both sentiment and creativity. This insight tracks, counts, and maps Emoji use to show the user her month in emoji.

This insight should make the user feel the small thrill of seeing her story told strictly by the emoji she uses.

Audience for the insight

This insight can work across Twitter, Facebook, and Instagram. It serves users with more activity.

If first-crawl captures a month's worth of posts, this insight could show up on first crawl (would have to be an extremely heavy user to not be captured in first crawl).

How often this insight runs

• [ ] One-time only, if it's never appeared before
• [ ] First crawl only
• [ ] Daily
• [ ] Weekly
• [x] Monthly
• [ ] Yearly
• [ ] Triggered by a data event

Would be fun to run on the last Friday of every month or something along those lines.

Headline

(For new headline style, %username's => "your".)

• %username's 📅 in 😂😍😎
• Could go month- or season-specific:
  • Spring: %username's 📅 in 🌷🌸 🐝
  • Summer: %username's 📅 in ☀️🌴😎
  • Fall: %username's 📅 in 🌾🍂
  • Winter: %username's 📅 in ❄️⛄️🏂
  • Oct: 👻🎃
  • Nov: 🍗🍴
  • Dec: 2️⃣0️⃣1️⃣4️⃣ 🎊🍸🍻

Month-specific ends up a little more culturally rigid (halloween, thanksgiving, etc)

Emphasis: High

Body

• %username felt a lot of :smile: :stuck_out_tongue_closed_eyes: :joy: :tired_face: this month. Here's a breakdown:
• What was %username's month like? Let the emoji do the talking.

Simple version: Just a frequency count, e.g.:

• :smile: :smile: :smile: :smile:
• :wink: :wink: :wink:
• :beers:
• :cry:

More complex version:

M	T	W	Th	F	S	Su
:smiley: :smiley: :cry:	:wink:		:smiley:
		:wink:		:smiley:	:beers:
					:beers:
	:wink:			:smiley:	:cry:

Criteria and logic

Describe the rules for when this insight runs.

• Insight needs previous month's posts.
• Minimum threshold: > 5 matches?

  Included elements

• [x] Headline
• [x] Text
• [ ] Header image (image off to the left in side-by-side style insights)
• [ ] Hero image (giant image on top)
• [ ] List of user(s)
• [ ] List of post(s)
• [ ] List of link(s)
• [ ] Action button
• [ ] Line chart
• [ ] Bar chart
• [x] Other viz (possibly the table outlined above)
• [ ] Other graphic treatment

[cdmoyer]

@capndesign Have we done anything with handling emoji display on the web?

Seasons - How do we account for the fact that seasons aren't global? Do we cap the chart or list out at some maximum number of emojis or something? I imagine some people could make a giant page with the amount of emoji they use.

[capndesign]

@cdmoyer We have not! I’m happy to research this with you when we’re ready to ship it.

[adampash]

@cdmoyer:

Seasons - How do we account for the fact that seasons aren't global?

Same as https://github.com/ginatrapani/ThinkUp/issues/2001#issuecomment-47969222.

Do we cap the chart or list out at some maximum number of emojis or something?

If the user has more than 10 different emoji, then I suppose we could throw out everything below the 10 most used.

Also, if it looks like there might be too many to keep repeating them, we could also do something like:

• :smile: x 10
• etc.

What do you think?