UMKC-Law / Vacant2Vibrant

Resources and step-by-step guide for acquiring vacant properties in KC’s urban core neighborhoods.
http://v2v.codeforkc.org/
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What Makes You Different? #4

Open zmon opened 8 years ago

zmon commented 8 years ago

What's your Unique Value Proposition?

Fill in Box 3, the "Unique Value Proposition."

What is a UVP? It's the promise you're making to your customer that's compelling enough for them to jump on board.

Ask yourself "If I solve this problem (Box 1) [by doing this] for you (customer from Box 2), is that compelling?". Whatever the [by doing this] is the Unique Value Proposition you're proposing.

Don't forget to fill out the High Level Concept, that's a clear way to describe what you are. For Uber this would be "Order a taxi with your phone."

In short, you want to make Conan doing this.

Conan