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VIKING-GARAGE / operations

The repository to keep track of tasks in the VIKING GARAGE ecosystem
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Validate personas (digital nomads, HENRY's, backpackers) #15

Open lam3lka opened 6 years ago

lam3lka commented 6 years ago

Check which groups convert the best and spend the most money on our service.

michalmikolajczyk commented 6 years ago

questions:

lam3lka commented 6 years ago

Is your feature request related to a problem? Please describe. This feature will help us achieve our goal in Phase 2: Get to know better our target groups. By the end of a loop we need to take into consideration if our assumptions about target groups are right.

Describe the solution you'd like empathy-map-empty-emgcanvas plus an average amount ($) each of them spends on our service

Describe alternatives you've considered: I would say that this is the best way to get to know our customers, recommended by the best (Y Combinator). I do not see alternatives, but there are many personas canvas we can use. The most important is to know details about our customers (when they take a decision to book, what is their daily routine, how often they go on holidays, what bikes they would like to rent, how is their experience) and validate assumptions early & fast.

michalmikolajczyk commented 6 years ago

that's great @lam3lka do we have that somewhere? We should create a follow up task to this one to actually use the persona within the strategy