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VIKING-GARAGE / operations

The repository to keep track of tasks in the VIKING GARAGE ecosystem
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Create Customer Journey Map (Travelers) #20

Open lam3lka opened 6 years ago

lam3lka commented 6 years ago

Is your feature request related to a problem? Please describe. We need to focus on our conversion rate. It is quite low because we don't know how our Customers deal with VG platform and what are their emotions on each step of the process of booking.

Describe the solution you'd like We need to know better how our Customers deal with VG platform and what are their emotions on each step of the process and before. We need something similar to: https://medium.com/swlh/engage-your-customers-with-journey-maps-59575929b8d6

Describe alternatives you've considered There are also more visual ways of mapping customers journeys: https://blog.prototypr.io/creating-shared-understanding-with-journey-mapping-fa473fa07796

Additional context Add any other context or screenshots about the feature request here like Hootsuite (there are similar, for free).

michalmikolajczyk commented 6 years ago

@lam3lka there is no description

I don't understand what you mean

lam3lka commented 6 years ago

@michalmikolajczyk updated.

michalmikolajczyk commented 6 years ago

@lam3lka thank you for the edit.

I am reading through the articles you shared.

lam3lka commented 6 years ago
  1. Customer journey map - empathy map

img_2440

A legend:

  1. Customer journey map – process on the platform, from sign up to review: https://docs.google.com/document/d/1qzj5A764iTr9be50aNugu12K5UZSLD47vf2J1BnEP2Y/edit
lam3lka commented 6 years ago

Here is a great guide: https://aerolab.co/blog/customer-journey-map

michalmikolajczyk commented 6 years ago

@lam3lka that google doc looks great. What are the next steps?