WICG / privacy-preserving-ads

Privacy-Preserving Ads
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Update PARAKEET Request Flow + Reporting Integration Details #21

Closed Brandr0id closed 3 years ago

Brandr0id commented 3 years ago

Update PARAKEET request and response flows to address current thinking and support the following scenarios:

Multi-Tiered Bids/Direct/Header Bidding

Adds a bidFloor param to allow for out-of-band auctions to occur and influence the server-side bidding process.

See https://github.com/WICG/privacy-preserving-ads/issues/4

Multiple Ads on Page

Converts both AdProperties param and response URL to arrays. This allows for multiple ad requests to be considered/privatized together and helps prevent duplicate ad filling on a single page.

See https://github.com/WICG/privacy-preserving-ads/issues/1

Reporting Integration

Adds details about how PARAKEET flows can integrate with reporting proposals for event-level and aggregate reporting such as Masked Lark. Includes addition of reportingLogicUrl param to specify a reporting worklet.