Case Study Page - Design

[ailsaleen]

Hypothesis We believe that showcasing case studies of standard adoption could lower the barrier to adoption in these ways:

• Being able to see the adoption journey and what's involved makes it more known and less risky
• Being able to see the benefits for an individual standard adoptee makes the reason to move more compelling
• Being able to see a named example who has adopted the standard increases trust, as users can that the standard is mature and adopted by known organizations
• Users may wish to reach out to known contacts directly to learn more

This is a strong hypothesis as we have seen in our user testing sessions that the case study section is very interesting to potential adoptees.

Target audience Decision makers who are considering adopting the standard (Service Commissioners, Data Custodians, Software Providers). We will have different case studies aimed at different target users.

User Stories For case studies in general:

• As a user, I need to know how to move to the standard so that I know what's involved for my team
• As a user, I need to know the result of adopting the standard so that I can decide if the return will be worth the investment
• As a user, I need to know who the case study was written by, so that my trust is increased, and I can reach out to learn more if needed

To consider in the design: Browse case studies:

• As a user, I want to be able to browse the available case studies, so that I can easily choose something most relevant for me to read.

Case study page:

• As a user, I want the most important parts of the case study to be made clear to me, so that I can get the key points while reading in a hurry (e.g quotes, top-level summary) - work with Ann (content designer) to discuss which parts to highlight
• As a user, I want it to be clear who the case study is by and about, so that I can quickly decide if it is relevant to me
• As a user, I want to be able to contact the author of the case study or the organization, so that I can ask further questions about their experience
• As a user, I want some options on where to go next after reading the case study, so that I can continue on my ORUK adoption journey (TBD what - links to Steps to Adoption, also Get involved/ Join the Community?)

Currently, the only case study we have available is Leeds. We are looking to gather case studies in these major areas:

• Council / Local Authority
• Software Provider
• Service Provider (e.g. voluntary sector organisation)
• End User

Useful links Current Case Study intake form: https://docs.google.com/document/d/1SV4sU9k5REbps8HLYM3gt_n2JiPeWxC1AKQ_LSQQX04/edit# Example case study content from Leeds: https://docs.google.com/document/d/1ClODmked_9WZzI7rQGGOYcSih07fM0daa83UV6gQVIU/edit# User feedback from a data architect that includes some thoughts on case studies (how to browse them): https://docs.google.com/document/d/1dOI844uMvMQKt0zbFOX5lpFsQcckC6pepxS1c7SajFE/edit

Some Examples

• https://theodi.org/article/case-study-open-innovation-at-transport-for-london/
• https://www.local.gov.uk/bury-council-making-sure-vulnerable-groups-are-not-left-behind
• https://agentodigital.com/case_study/mhclg-intranet/

[chiayingt]

@annhelen Ann, can I ask if you have any feedback about case study layout page? after discussions with Ananda, I think maybe we need add new title about case study instead of stakeholder's name, title and organisation. I am happy to have a chat if you are available. Thanks https://www.figma.com/proto/1qiA6bdGXhAoy2Ex5GUUsE/ORUK-wireframes-0.2?node-id=1121%3A0&viewport=-302%2C-138%2C0.05441480875015259&scaling=min-zoom&page-id=680%3A0

[chiayingt]

@yemijaiyeola @kingdomlevel Can I check if it is possible to have an extra card to link other case studies on this case study page?

(you can see it in the bottom of page ) https://www.figma.com/proto/2xrZWgoxb0vgylFFbimESB/ORUK-page-designs?node-id=103%3A43&viewport=-482%2C287%2C0.07803574204444885&scaling=min-zoom&page-id=0%3A1

[kingdomlevel]

Hiya! Yes that will be do-able - I'll factor this in to #103 , but it will also need a change to the back end (because there is now a short description in the case study card!).