When using the default GoogleTagManager metrics adapter and Universal Analytics for tracking page views I noticed it only tracked initial page loads. After this, all user navigation was ignored giving the wrong impression of a high bounce rate.
I switched to the GoogleAnalytics metrics adapter, which worked like a charm, all user navigation was recorded. However the SEO managers needed Google Tag Manager..
Open Google Tag Manager and go to your workspace. Then follow these steps
1) Create a variable
Navigate to Variables in the left sidebar menu. Add a new variable with the following settings.
2) Create a trigger
Navigate to Triggers in the left sidebar menu. Add a new trigger with the following settings:
3) Create / Update Universal Analytics tag
Navigate to Tags in the left sidebar menu. Create or update a trigger "Universal Analytics" with the following settings:
When using the default
GoogleTagManager
metrics adapter and Universal Analytics for tracking page views I noticed it only tracked initial page loads. After this, all user navigation was ignored giving the wrong impression of a high bounce rate.I switched to the
GoogleAnalytics
metrics adapter, which worked like a charm, all user navigation was recorded. However the SEO managers needed Google Tag Manager..After following the information from the article "https://www.analyticsmania.com/post/single-page-web-app-with-google-tag-manager/" I finally found the solution.
This is how:
Open Google Tag Manager and go to your workspace. Then follow these steps
1) Create a variable Navigate to Variables in the left sidebar menu. Add a new variable with the following settings.
2) Create a trigger Navigate to Triggers in the left sidebar menu. Add a new trigger with the following settings:
3) Create / Update Universal Analytics tag Navigate to Tags in the left sidebar menu. Create or update a trigger "Universal Analytics" with the following settings:
Hope this helps others in the future.