brainAPI: main landing page specs

[RemyMess]

Main landing page

A. Goal:

• Get clients to register for early access on the form so that
  1. we can send them an email AS SOON AS IT”S READY
  2. we know which company/position interested peopel are from so that Rahul and I can schedule calls with them to better understand the customers and their needs

     B. Who are we targeting?

     People working in banks, biotech, crypto (tech fields), i.e.

     • Operations managers/directors:
     • when deadlines are approaching, they would like to hire quickly someone to help them with something
     • when making a plan regarding some tech, they might want to talk with an expert
     • Consultants
     • they want to talk with an expert regarding a niche problem they have
     • Startup founders:
     • they want to generally find a solution with someone
     • they want to hire a PhD to do something they can do

       C. How?

  3. We show they can trust the fact we are world class experts; e.g
     • high quality network regularly tested: very competitive application process lot of ressources spent to be sure that provide high quality work or expert is removed
     • proven to work: big companies used us: we solved loads of problems and made things possible for a lot of people with low budget
  4. It’s 100% legally safe: they can use our standard NDA prior to booking or upload theirs
  5. product is easy to use and booking happens quick!
  6. ur service creates a lot of value and it is proven!!

     D. What information outside of the story do the client need to know about our product?

  7. how the product works
     • They search in the bar
     • they get offered three profiles: golden expert (top 5%), platinium expert (top 1%), diamond expert (top 0.1%)
     • after selection, they can pick one of the three services: (1) send a question and they answer via text message; (2) booking a video call; (3) hire for a weekly 10 hour mission
  8. pricing: 200 dollar/hour for golden; 400 dollar hour/platinium; 800dollar hour/diamond
  9. getting early-access

     (optional) E. Idea of a structure I envision:

     • Above the fold: a bunch of logos of world class unis like harvard, etc.. (same as in mora)
     • Statement like mora “Academic brains can create a lot of value but it is hard to find the right one”
     • How does it work?
     • Proof of how crazy experts are “We have a very competitive network of academic experts”
     • Pricing: explaining that
     • Register for early access and get 50% on your 5 first hires
• Metric to measure success:
  • ratio “number of registrations”/“number of views on the page”

[RemyMess]

Moved here: https://github.com/agora-inc/braincache/issues/3