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amzn / ads-advanced-tools-docs

Code samples and supplements for the Amazon Ads advanced tools center
https://advertising.amazon.com/API/docs/en-us/index
MIT No Attribution
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Issue Report: /en-us/guides/reporting/dsp/metrics offAmazonCPA14d and offAmazonCVR14d flipped #296

Closed jesgueva closed 3 weeks ago

jesgueva commented 1 month ago

Describe the bug The descriptions of offAmazonCPA14d and offAmazonCVR14d are flipped.

URL of the content Provide the advanced tools center or GitHub URL where you see the bug.

Description of what the documentation currently says offAmazonCPA14d Type: Decimal

Description: The number of Off-Amazon conversions relative to the number of ad impressions. (Off-Amazon CVR = Off-Amazon / Impressions)

Report types: Campaign, Inventory, Audience

offAmazonCVR14d Type: Percentage

Description: The average cost to acquire an Off-Amazon conversion. (Off-Amazon CPA = Total cost / Off-Amazon)

Report types: Campaign, Inventory, Audience

Description of what the documentation should say offAmazonCVR14d Type: Percentage

Description: The number of Off-Amazon conversions relative to the number of ad impressions. (Off-Amazon CVR = Off-Amazon / Impressions)

Report types: Campaign, Inventory, Audience

offAmazonCPA14d Type: Decimal

Description: The average cost to acquire an Off-Amazon conversion. (Off-Amazon CPA = Total cost / Off-Amazon)

Report types: Campaign, Inventory, Audience

glmcmull commented 1 month ago

Thanks for the report. We'll address this bug as soon as we can.

glmcmull commented 3 weeks ago

Thanks for the report! This fix will be live tonight at 12AM est.