Triggering event:
When a prospective customer, partner, investor, media member, or general public visits the open company page
Motivation:
Balanced wants to demonstrate a commitment to openness, sharing the process and decision-making with the public
Goal:
To drive innovation by facilitating new ideas through product discussions, build passion in the community, and be accountable and committed to our customers
STRUCTURE
Themes:
Why be an open company
The challenges
The benefits
Community involvement
PURPOSE
Triggering event: When a prospective customer, partner, investor, media member, or general public visits the open company page
Motivation: Balanced wants to demonstrate a commitment to openness, sharing the process and decision-making with the public
Goal: To drive innovation by facilitating new ideas through product discussions, build passion in the community, and be accountable and committed to our customers
STRUCTURE
Themes: Why be an open company The challenges The benefits Community involvement