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/esm - Engagement row - Image VS no image
#16
Open
caldav
opened
4 years ago
caldav
commented
4 years ago
Test info
Following up on #13
User problem to solve
Describe the user problem to solve here
Business problem to solve
Describe the business problem to solve here
Objectives
Describe the objective here
Hypothesis
Describe the hypothesis justifying this test here
Audience
Describe the audience here (eg. All visitors on the homepage of ubuntu.com)
Stakeholders
List stakeholders here
Test duration
A/B test duration calculator
Traffic
Daily visitors (avg)
Current conversion rate
Conversion rate
Improvement
% expected improvement
Days
Duration in days
Test results
Data
Summary and link to Optimize report
Learnings
Insights from the test
Next steps
Follow up tests, hard code winner, etc
Test info
Following up on #13
Test duration
A/B test duration calculator
Test results