Author of the plugin here.
There's a few points I'd like to address/ clarify since I'm likely to have a different perspective than most HN users on this.
1) Pop-ups are terribly annoying and provide a bad user experience. I agree, they're not the best. The question then remains "If they're so bad, then why do websites have them". Short answer: "Because it works. They drive sales. They drive engagement." I would pick a pop-up that fires when I'm about to leave the site v.s. one that shows on pageload or after X seconds any day of the week.
Please use Ouibounce to provide value to your visitors. With tools like these it's very easy to create something spammy-looking. Not sure what I mean by provide value? Here are a few ideas to get your creative juices flowing: Free ebook, Upcoming webinar invite, Exclusive access to XYZ, A full educational course, Valuable content.
3) This may increase revenue in the short term but will likely decrease goodwill in the long run. This one is so tricky and hard to measure. There's definitely a fine line that can be (very) easily crossed. My belief is that, so long as you add value to your visitors, you should be fine.
If you want to continue the convo off HN, feel free to reach out @carlsednaoui
carlsednaoui
commented
10 years ago
From HN comments:
Author of the plugin here. There's a few points I'd like to address/ clarify since I'm likely to have a different perspective than most HN users on this.
1) Pop-ups are terribly annoying and provide a bad user experience. I agree, they're not the best. The question then remains "If they're so bad, then why do websites have them". Short answer: "Because it works. They drive sales. They drive engagement." I would pick a pop-up that fires when I'm about to leave the site v.s. one that shows on pageload or after X seconds any day of the week.
2) Your marketing message is spammy and nobody likes spam. Very true too. It's extremely easy to abuse something like Ouibouce. I tried covering this in the readme: https://github.com/carlsednaoui/ouibounce#the-philosophy-beh....
3) This may increase revenue in the short term but will likely decrease goodwill in the long run. This one is so tricky and hard to measure. There's definitely a fine line that can be (very) easily crossed. My belief is that, so long as you add value to your visitors, you should be fine. If you want to continue the convo off HN, feel free to reach out @carlsednaoui