Desired outcome
Of the total number of monthly users, we can tell what percentage of those users accessed the learning resources website for the first time.
Expected behaviour to be measured
When the same user starts and ends a session one day, and then starts and ends a session two days later on the same device, the “returning users” metric on the retention report increases by 1.
Desired outcome Of the total number of monthly users, we can tell what percentage of those users accessed the learning resources website for the first time.
Expected behaviour to be measured When the same user starts and ends a session one day, and then starts and ends a session two days later on the same device, the “returning users” metric on the retention report increases by 1.