Update content strategy for Alpha II (inc. voice + prioritization)

[anikbrazeau]

Context

Following our restrategization sprint, amendments to our approach to content are needed to better align with our vision, value proposition, and way forward. This includes voice/tone and prioritization/approach.

Voice/tone

Figuring out what voice/tone is appropriate for the context of our content and the emotions that need to be considered.

Prioritization/approach

Figuring out how we might prioritize/approach what's next, which resources are involved, in what order, and how.

Links

• Alpha II Updated Content Strategy (Winter 2023)
• Restrategization (November 2022)
• Alpha I Archived Content Strategy (August-October 2022)

Done when

Draft created, aligned upon as content designers, shared with team for feedback, refined accordingly.

[anikbrazeau]

Consider inputs from restrategization sessions:

• We are "here"
• Team skills and areas of growth
• Research refresh
• Software Product Design & Craftmanship
• Agile Maturity Assessment
• Team Agile Health Radar
• Pathways Forward
• Service Engagement
• Team Values
• Content Bets from the Hivemind
• Ecosystem Mapping
• Design Principles
• Vision / Positioning Matrices
• IXD
• Roadmap