PI40 Platform Outreach Epic

[pburkholder]

As a current or potential customer, I want to know how to best to use cloud.gov from new content and outreach events so that I can acquire the platform or use it more successfully

### Tasks
- [ ] ~~For cloud.gov at ten, submit a proposal to SRECon by 11/4~~
- [ ] #2550
- [ ] Schedule PI40 Office Hour demos
- [ ] Publish Customer Story
- [ ] Revive monthly newsletter?
- [ ] https://github.com/cloud-gov/cg-site/issues/2554

[pburkholder]

Last week I spoke with I spoke w/ a former Cust Success / BD person w/ Cloud.gov. Some points:

Most appealing features to sell to USGov:

• Making ATO easier has come up the most times
  • Not always the developer experience
  • More important is time and $$ saved in ATO
  • However, not always great at handoff from 18F/COE to standalone agency sustenance
  • Contributing to ATO
  • Inheritance of Controls
  • Constraints are a bonus
  • Agencies don't know their own ATO process
  • Our guidance at Cloud.gov helps
  • Probably more support hours we can build in to help navigate
• IAAs and billing consistency
  • customers love consistent $$ and ability to adjust spend down at end of month

Getting Vendors

• There is a commercial CF (SAP) with six months where vendors can try CF
• Cloud.gov misses opptys here - we should pitch directly to Vendors
  • CX summit
  • Code for America
• How can we make it easier for agencies to get prototyping accounts, and then make those available to vendors for building POCs????

Support Hours

• Source of income and a key to success
• We have the staffing, lets not let this go to waste
• Track and nudge