Launched as Early Access beta in early 2022 via Area 120, Google's business incubator.
Discontinued October 2022
Qaya was a Service
Google's Qaya was a combination of personalised store fronts and link-in-bio profile. Creators were able to upload digital products directly to Qaya, or add existing products and NFTs from external marketplaces. A major benefit for YouTube creators was Qaya's integration with the YouTube merch shelf, which was able to allow any product to be shown underneath videos. Before announcing how users were to pay for the service, Qaya was shut down before gaining traction.
Qaya
Simple store fronts for creators
Launched as Early Access beta in early 2022 via Area 120, Google's business incubator.
Discontinued October 2022
Qaya was a Service
Google's Qaya was a combination of personalised store fronts and link-in-bio profile. Creators were able to upload digital products directly to Qaya, or add existing products and NFTs from external marketplaces. A major benefit for YouTube creators was Qaya's integration with the YouTube merch shelf, which was able to allow any product to be shown underneath videos. Before announcing how users were to pay for the service, Qaya was shut down before gaining traction.