[x] Use the description and website field for the repository to create a logical "crawl" for robots, like I have here.
[x] Think about following up on posts like this, "Following up 2 years later - there is now http://pretty-print.net for this very purpose" or similar.
[x] Instead of linking to the Github "rationale" create an about or rationale page on pretty-print.net itself with that information
x Add a bit of text or instruction to the main application page itself to increase any possible "content" scoring. "Paste EDN data or Clojure code below to have it validated and properly formatted" (I notice you don't mention validation but the formatter doesn't seem to work presently with invalid Clojure code)
Hoping I can get some help with this