content-strategy-forum / csf-glossary

A collaborative content glossary for the UX professions.
https://content-strategy-forum.github.io/csf-glossary/
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term: Attribution #66

Open wion opened 7 years ago

wion commented 7 years ago

Transferring from old registry. Apparently this is an analytics term, according to the only content in the original draft file:

In analytics, an attempt to causally identify the reasons content is used or not. For example, attribution can look at sources of referral, or examine at what point people opt out of a sign up process.

That could be reworked into a suitable summary, but the definition would need to be developed more to reach production status. Likely components include:

  1. main definition para(s)
  2. potential figure
  3. real-world examples of use
  4. at least 2 references (minimum)