Vet Centers intro copy content review and feedback

Issue Description

Provide content review and feedback for Vet Center's updated description to be used as web page intro copy.

Background

Facilities team is designing a new website template to be used for 10 pilot (TBD) Vet Centers. A prototype of this website template will be used in an upcoming usability study with Veterans to test their understanding of the services and logistical information available at a facility.

Proposed copy to be reviewed

"Vet Centers offer free, confidential mental health and benefit counseling in a non-medical setting for Veterans, service members and their families needing help transitioning to civilian life."

Atlanta Vet Center prototype

Tasks

[ ] Review research findings to understand the factors that Veterans value most about a Vet Center
[ ] Consider SEO keywords
[ ] Consider Plain Language guidelines
[ ] Review proposed copy (written by the designer to use in testing)
[ ] Suggest improvements

Acceptance Criteria

[ ] Recommendations are supplied to designer

Reference materials
This content review supports the broader body of work found in this issue
Research Findings - Interviews with Vet Center Veteran clients
Research Findings with solution brainstorm Mural
Quantified synthesis of words and concepts this view has embedded quotes in each cell that give great color.
If you can't access the Google Sheet above, I copied the tallied numbers into a tab in Excel here but embedding copy into cells is not supported. This spreadsheet is the master synthesis spreadheet with more than you'd ever want to know about this particular study.
Preliminary SEO discovery from Google Trends searching the concepts/services most mentioned by Veteran clients

How to configure this issue

[ ] Attached to a Milestone (when will this be completed?)
[ ] Attached to an Epic (what body of work is this a part of?)
[ ] Labeled with Team (product support, analytics-insights, operations, service-design, tools-be, tools-fe)
[ ] Labeled with Practice Area (backend, frontend, devops, design, research, product, ia, qa, analytics, contact center, research, accessibility, content)
[ ] Labeled with Type (bug, request, discovery, documentation, etc.)

department-of-veterans-affairs / va.gov-team