Open johnny-jesensky-adhoc opened 2 months ago
@johnny-jesensky-adhoc Can we narrow the scope of the work for this issue to only GA4? How about the other two bullets on BigQuery and Domo as separate issues?
@raywangoctova -- Yes, I agree this one should be further broken out. I'll clean this up so it's just focused on our GA4 optimization, and create separate epics for (1) our work to optimize BigQuery and its costs, as well as (2) the same for Domo.
Problem Statement
As part of our GA4 migration efforts, our team has identified numerous things that we would want to optimize regarding tracking (GA), our data pipelines (BigQuery), and reporting (Domo).
The team has not had the time or bandwidth to execute on these things during the migration, but have been keeping record of some of this "low-hanging fruit" that we have identified, and would like to revisit some of it post-migration.
Many of the findings aren't critical, but would help optimize the Platform's costs around GA tracking, BigQuery data processing, and Domo storage.
Hypothesis or Bet
If we devote time to remediating some of the items that have been identified during the migration, we could benefit the Platform in a number of ways.
We will know we're done when... ("Definition of Done")
Projected Launch Date
Mid 2024 -- post Universal Analytics (UA) sunset date, which is July 1, 2024.