design-delivery / ui-ux

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Blocked - Desenvolver comunicação do OneST #5

Open ThaisJorge opened 6 years ago

ThaisJorge commented 6 years ago

[Esperando Dani finalizar sugestões de Change Management ]

Communication steps: 1- Communicate the change (mention the key benefits for each stakeholder. Ex: transparency, greater control over information, chance to take any required/desired action before the report consolidation, practicality, time saving, accurate information). In this communication we can have users talking about their experience with the solution. Ex: Diogo or Gabriela. 2- Training/education sessions (check the possibility and necessity of this type of training. We can record a simple self-learning video and send it by e-mail)

Briefing

1- What’s the outcome you seek? 2- Who is the audience? People impacted for the solution – who are them? 3- Where is the audience coming from, and what do you want them to think, feel or do differently? 4- Which is the key message? 5- What are the 2 main points to move the audience to action? 6- Channel (How and When) 7- Measurement – how we can measure our success? 8- How will you know when you’re successful? (develop a method or procedure. My suggestion is to develop a method to receive feedback and transform the communication in a dialog with our audience).

An important part of the communication is to give visibility of the project to everyone. In six months they took the solution to a lot of zones, helping many people.