Summary
This change creates a new entity -- LiveRamp -- and moves two of the domains which were misclassified as belonging to Rapleaf to the new LiveRamp entity, rlcdn.com and liveramp.com.
Basis
LiveRamp and Rapleaf are discrete corporate entities and have been for 5+ years. entities.json should correctly describe domain ownership to the extent possible.
Supporting Evidence
rapleaf.com 301's to a subdomain of towerdata.com, the current corporate owner of Rapleaf:
< HTTP/1.1 301 Moved Permanently
< Date: Mon, 20 Jan 2020 00:24:02 GMT
< Location: https://intelligence.towerdata.com/
Wikipedia indicates that LiveRamp spun off the RapLeaf business and sold it to TowerData in 2013.
Coverage in adexchanger states: In 2011 the company developed the LiveRamp brand, which was later spun off from the RapLeaf corporate entity, the remnants of which were sold last October to TowerData.
Summary This change creates a new entity --
LiveRamp
-- and moves two of the domains which were misclassified as belonging to Rapleaf to the new LiveRamp entity,rlcdn.com
andliveramp.com
.Basis LiveRamp and Rapleaf are discrete corporate entities and have been for 5+ years.
entities.json
should correctly describe domain ownership to the extent possible.Supporting Evidence
rapleaf.com
301's to a subdomain of towerdata.com, the current corporate owner of Rapleaf: