Align docker app with `docker run` UX

[ndeloof]

- What I did Renamed install/deploy command to "run" to align with docker run UX

- How I did it refactor > rename

- How to verify it docker app --help docker app run myapp

- Description for the changelog deploy command has been renamed run to align with docker run UX

- A picture of a cute animal (not mandatory but encouraged)

[rumpl]

Could you rename internal/commands/install.go to run.go?

[codecov[bot]]

Codecov Report

Merging #681 into master will decrease coverage by 0.5%. The diff coverage is 74.69%.

@@            Coverage Diff             @@
##           master     #681      +/-   ##
==========================================
- Coverage   72.29%   71.78%   -0.51%     
==========================================
  Files          58       56       -2     
  Lines        3140     2889     -251     
==========================================
- Hits         2270     2074     -196     
+ Misses        581      551      -30     
+ Partials      289      264      -25

Impacted Files	Coverage Δ
internal/commands/image/list.go	81.81% <100%> (ø)	:arrow_up:
internal/commands/build/build.go	61.66% <100%> (-4.39%)	:arrow_down:
internal/commands/image/tag.go	89.18% <100%> (-0.56%)	:arrow_down:
internal/commands/inspect.go	69.23% <100%> (ø)	:arrow_up:
internal/packager/bundle.go	64% <33.33%> (-3.25%)	:arrow_down:
internal/store/bundle.go	68.62% <64.7%> (-5.48%)	:arrow_down:
internal/commands/image/rm.go	61.29% <66.66%> (-2.35%)	:arrow_down:
internal/commands/cnab.go	71.36% <66.66%> (-4.51%)	:arrow_down:
internal/store/digest.go	83.33% <83.33%> (ø)	:arrow_up:
... and 6 more

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