[Lens] Product messaging and iconography

andreadelrio commented 1 week ago

We currently support two Lens experiences (1) Data views based and (2) ES|QL based. (1) Is available as a dedicated app and as an inline editor in Dashboards while (2) is only available as an inline editor in both Dashboards and Discover. In our Add panel flyout in Dashboards, Data Views Lens is shown as Lens while ES|QL Lens is simply shown as ES|QL but it uses Lens too. This is inconsistent and could lead to confusion in users.

Open questions

Should we consider different labels? Since in Discover we make explicit mention of the term data view(s) and the two modes (i.e. ES|QL and Data views or Classic), could we do the same for Data views Lens and ES|QL Lens? This should be considered as well in the related issue #192197 where we are redesigning the "New visualization" modal.
Should we rethink the lensApp logo which many have pointed out is not clear?
Should we use the same icon for both (1) Data views based and (2) ES|QL based?
When do we use the word Lens (and therefore the corresponding icon) vs avoid using it like in "Edit visualization" with the accompanying pencil icon that we have in ES|QL Discover?

Places where we use a Lens related icon

Data views Discover

"Add panel" flyout in Dashboards

"Add visualization" modal

Note: the scenario shown in the screenshot above will be fixed by #192197

Places where we don't use a Lens related icon or the word Lens in the UI

MichaelMarcialis commented 1 week ago

CCing @teresaalvarezsoler, in case she has any strong opinions on one consistent approach.

elasticmachine commented 1 week ago

Pinging @elastic/kibana-visualizations (Team:Visualizations)

ryankeairns commented 1 week ago

Additional points of consideration:

The term Lens seems to only appear in the global search - if you know to type it - and in the Visualization Library modal (seen in the issue description, above)
We don't refer to it as Lens even within our main navigation or the app itself:

+1 to a more standard, shared visualization icon... knowing that Lens is the default editor and the term Lens is mostly insider lingo.

teresaalvarezsoler commented 1 week ago

Before making any changes, I would like to have a more clear idea for the long-term vision. The proposal is that Lens and ES|QL are merged into one experience with two modes (Lens powered by ES|QL) and the editor is merged into Dashboards and Discover. We are discussing all these possibilities right now so let's wait for the conclusions.

Of course, the long-term vision should consider the icon and wording consistency issues stated here.

elastic / kibana